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Course Information

Introduction to Business Development Training​ Course Outline

Module 1: Introducing Business Development

  • What is Business Development?
  • Business Change Goals
  • Change Management
  • Stakeholders
  • Lean Start-Up Mentality
  • Corporate Culture

Module 2: Roles and Processes in Business Development

  • Role and Role Profile
  • Organisational Unit
  • Process
  • Steps to Business Development

Module 3: Portfolio

  • Portfolio Structure
  • Portfolio Life Cycle
  • Portfolio Management

Module 4: Resources

  • Skills
  • Budget
  • Internal Resources
  • External Resources
  • Mergers and Acquisitions
  • Controlling

Module 5: Target Market

  • Market Observation
  • Market Segmentation
  • Risk Analysis
  • Internationalisation

Module 6: Market Cultivation Strategy

  • Pricing
  • Sales Concept
  • Partner Concept
  • Marketing Concept
  • Sales Enablement

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Who should attend this Introduction to Business Development Training Course?

This Introduction to Business Development Course is designed to equip participants with the fundamental knowledge and skills needed to drive business growth. However, this training course is especially beneficial for the following professionals:

  • Business Development Managers
  • Sales Representatives
  • Marketing Professionals
  • Entrepreneurs and Small Business Owners
  • Team Leaders
  • Product Managers
  • Customer Relationship Managers

Prerequisites of the Introduction to Business Development Training Course

There are no formal prerequisites for this course. However, a basic understanding of Business along with industry awareness would be beneficial for the delegates.

Introduction to Business Development Training Course Overview

Business Development is the strategic process of improving a business over time, focusing on aligning with customer demands, increasing market penetration, and creating long-term value. It plays a pivotal role in expanding sales, product offerings, revenue, and brand awareness. This Introduction to Business Development Training equips professionals with the knowledge to enhance their profiles and unlock career opportunities through Business Development.

Proficiency in Business Development is essential for professionals seeking to excel in leadership roles and those aiming to add value to their organisations. Managers, consultants, contractors, and those involved in strategic decision-making should master this subject. It's particularly important for those looking to contribute to their organisation's growth and success.

The Knowledge Academy's 1-day Introduction to Business Development Training Course provides delegates with a comprehensive understanding of Business Development, including identifying gaps in their business development processes, corporate culture, portfolio structure, risk analysis, and sales enablement.

Course Objectives:

  • To identify damaging gaps in the business development process
  • To understand corporate culture's role in business development
  • To grasp portfolio structure and its significance
  • To learn risk analysis techniques
  • To enhance sales enablement strategies
  • To explore the steps involved in effective business development

Upon completing this course, delegates will possess the skills and knowledge to contribute to their organisation's growth and success through effective business development. This training empowers professionals to improve their business development processes, create long-term value, and unlock career opportunities in leadership roles.

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What’s included in this Introduction to Business Development Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Introduction to Business Development Certificate
  • Digital Delegate Pack

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Why choose us

Ways to take this course

Our easy to use Virtual platform allows you to sit the course from home with a live instructor. You will follow the same schedule as the classroom course, and will be able to interact with the trainer and other delegates.

Our fully interactive online training platform is compatible across all devices and can be accessed from anywhere, at any time. All our online courses come with a standard 90 days access that can be extended upon request. Our expert trainers are constantly on hand to help you with any questions which may arise.

This is our most popular style of learning. We run courses in 1200 locations, across 200 countries in one of our hand-picked training venues, providing the all important ‘human touch’ which may be missed in other learning styles.

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Highly experienced trainers

All our trainers are highly qualified, have 10+ years of real-world experience and will provide you with an engaging learning experience.

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

We limit our class sizes to promote better discussion and ensuring everyone has a personalized experience

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Great value for money

Get more bang for your buck! If you find your chosen course cheaper elsewhere, we’ll match it!

This is the same great training as our classroom learning but carried out at your own business premises. This is the perfect option for larger scale training requirements and means less time away from the office.

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Tailored learning experience

Our courses can be adapted to meet your individual project or business requirements regardless of scope.

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

This gives your team a great opportunity to come together, bond, and discuss, which you may not get in a standard classroom setting.

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Monitor employees progress

Keep track of your employees’ progression and performance in your own workspace.

What our customers are saying

Business Development Training FAQs

Business Development can be reviewed as the initiatives, ideas, and actions that assist in making a business better, such as increasing revenues, growth in policies of business expansion, improving profitability, and making strategic business choices.
Business development is important as it helps companies identify growth opportunities, expand their customer base, and increase revenue through strategic partnerships and market expansion, ultimately contributing to their long-term success and sustainability. It also fosters innovation, drives competitiveness, and enhances a company's ability to adapt to changing market conditions.
There are no formal prerequisites for this course. However, a basic understanding of Business and industry awareness would be beneficial for the delegates.
This course offers benefits like improved sales techniques, market analysis skills, and the ability to build valuable business relationships, all of which can enhance career prospects and contribute to business growth.
A comprehensive Business Development plan typically involves seven fundamental steps. These include describing the goals, profiling the target market, exploring marketing channels, establishing key performance indicators (KPIs), evaluating customer service, analysing available resources, and sharing relevant information.
Before starting to learn business development, it's beneficial to have skills in areas such as communication, negotiation, and basic business acumen. Experience in sales, marketing, or related fields can also be valuable, but it's not always necessary as Business Development Courses often cater to various skill levels.
This course aims to provide you with a comprehensive knowledge of Business Development. You will also learn about various essential topics such as presenting your offer, sharing the customer relationship, automated demand generation game, creating a lifetime customer, and many more.
The price for Business Development Training certification in Albania starts from €1195
The Knowledge Academy is the Leading global training provider for Business Development Training.

Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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